Advertisers can use Mintfunnel native ads to promote a variety of content formats aimed at driving traffic, brand awareness, and engagement. Below are common and effective content types with example titles and key elements typically included in each.
1. Press Releases
Example Title:
“XYZ Labs Launches Cross-Chain AI-Powered Wallet on Solana”
“Company ABC Secures $5M in Seed Funding to Revolutionize DeFi”
Content Includes:
Clear headline announcing news
Summary of the announcement
Quotes from executives or partners
Background on the company/project
Relevant dates and links (e.g., to full release, product page)
Best For:
Product launches
Funding announcements
Partnerships and integrations
Rebrands or roadmap milestones
2. Listicle Articles
Example Title:
“Top 10 Meme Coins to Watch in 2025”
“5 GameFi Projects Set to Explode This Year”
Content Includes:
An intro framing the theme (e.g., market trends or predictions)
A ranked or unranked list (customer’s project often placed at the top)
A short profile for each entry: name, what it does, and why it’s notable
A CTA or link to the featured project
Best For:
Gaining exposure in comparative contexts
Piggybacking on viral or seasonal trends
Appealing to investors and casual readers
3. Explainer or Educational Articles
Example Title:
“How Decentralized Derivatives Are Changing Crypto Trading”
“What Is Token Vesting? A Beginner’s Guide”
Content Includes:
Definitions and contextual background
Detailed walkthroughs or tutorials
Diagrams or charts (if hosted on third-party platforms)
Subtle product mentions or featured sections (e.g., “Company X provides a solution to…”)
Best For:
Projects in technical or emerging niches
Positioning the advertiser as a thought leader
Improving credibility while driving warm leads
4. Opinion or Thought Leadership Pieces
Example Title:
“Why Real-World Asset Tokenization Is the Future of Finance”
“The Case for Decentralized Identity in Web3”
Content Includes:
A strong, unique perspective
Backing arguments with data, trends, or firsthand experience
Personal or brand positioning
Mentions of the advertiser’s project as a solution or example
Best For:
Building trust and authority
Reaching industry decision-makers
Establishing brand voice
5. Case Studies or User Stories
Example Title:
“How ABC Protocol Grew Its User Base 400% in 3 Months”
“What We Learned After Launching on Arbitrum”
Content Includes:
A problem-solution-results format
Real metrics or outcomes
Customer or partner quotes
Narrative elements to engage readers
Best For:
Demonstrating traction and credibility
Highlighting real-world use cases
Encouraging conversions via social proof
6. Event Announcements or Recaps
Example Title:
“XYZ Token to Host Live AMA with Vitalik This Friday”
“Highlights from Token2049: What’s Next for DePIN”
Content Includes:
Event details (who, what, where, when, why)
Speaker info and schedule
Livestream or ticket links
Recap with takeaways, quotes, and audience numbers
Best For:
Promoting live or virtual events
Driving registrations or replays
Sharing community involvement