To ensure high-quality ad performance and protect the integrity of our network, Mintfunnel only approves publisher sites that meet strict content and traffic quality standards. Our goal is to connect crypto advertisers with audiences that are genuinely interested in Web3, blockchain, and digital finance.
We carefully review each publisher application to ensure their site delivers relevant traffic, has an established online presence, and complies with our platform policies.
This article outlines the types of publisher sites we accept, the criteria we evaluate during onboarding, and factors that may lead to rejection. If you’re a publisher interested in joining our network, please review the requirements below to ensure your site is a good fit.
Core Eligibility Criteria
Crypto-Relevant Content
The site must publish content focused on crypto, Web3, blockchain, or digital finance topics.
At least 50% of recent articles should be crypto-related.
Established Domain Presence
Domain should be active for at least 6 months.
Organic Traffic Levels
Minimum monthly organic traffic threshold (e.g., 5,000 unique visitors/month) verified via SimilarWeb, Ahrefs, or GA snapshot.
Clean traffic sources
Traffic must not come from bot farms, traffic exchanges, or incentivized clicks.
Content quality
News and blog sites but not have excessive use of AI-generated content without editorial oversight.